사례연구/금융.병원.콜센터
2011/08/30 12:45
Today building societies and banks are using every conceivable tool in their armouries to identify and deliver new ways of gaining competitive advantage through improved customer service. Being first to market with attractive products supported by superior services is the key to success. One of the techniques used by the Nationwide building society to improve both customer
service and speed-to-market is computer-based predictive modelling tools supplied by Lanner Group.
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Nationwide_ A Model of Good Planning_en.pdf